The Kentucky Senior Living Association (KSLA) has named Rebecca Pfalzgraf executive director, promoting her from the role of director of communications and member services. The KSLA Board of Directors said Pfalzgraf will succeed Bob White, who recently retired from the organization.
Pfalzgraf has more than four years of experience with KSLA and during her tenure the board said she has provided “top-notch support to the KSLA leadership and members in several areas including organizational management, communications, event planning, and member advocacy.”
Beyond KSLA, Pfalzgraf brings some 30 years of customer relations experience and 20 years of organizational management experience to her new position.
Each year during her time at KSLA, she has taken on a larger role in the planning and execution of the KSLA annual conferences under the direction of White, the board announcement said.
In her new role, and in addition to her current responsibilities, Pfalzgraf will be responsible for the management of all KSLA daily operations; technical and advocacy support of KSLA members; providing educational opportunities to KSLA members; growing the KSLA membership; and collaborating with industry leaders and representatives from state agencies.
This work includes aiding in the promulgation of regulations related to the recently passed SB-11 legislation, the groundbreaking law that permits Kentucky assisted living communities to become licensed as a basic health service provider.
